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SAVE UP TO 60% OFF

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TOP DEALS

  • True ClassicTry 1 of Everything Pack
    53% OFF
    6-Pack
    Try 1 of Everything Pack Try 1 of Everything Pack
    SE 3 300 kr SE 1 550 kr
  • True ClassicCrew Neck Wardrobe 12-Pack
    58% OFF
    12-Pack
    Crew Neck Wardrobe 12-Pack Crew Neck Wardrobe 12-...
    SE 5 500 kr SE 2 300 kr
  • True ClassicHeather Crews T-Shirt 9-Pack
    51% OFF
    9-Pack
    Heather Crews T-Shirt 9-Pack Heather Crews T-Shirt ...
    SE 4 100 kr SE 2 000 kr
    Pack Savings, compared to buying individually at full price.
  • True ClassicPolos & Crews 9-Pack
    51% OFF
    9-Pack
    Polos & Crews 9-Pack Polos & Crews 9-Pack
    SE 4 100 kr SE 2 000 kr
    Pack Savings, compared to buying individually at full price.
  • True ClassicStaple Short Sleeve V-Neck 6-Pack
    44% OFF
    6-Pack
    Staple Short Sleeve V-Neck 6-Pack Staple Short Sleeve V-...
    SE 2 750 kr SE 1 550 kr
    Pack Savings, compared to buying individually at full price.
  • True ClassicCore Color Long Sleeve Henley 6-Pack
    38% OFF
    6-Pack
    Core Color Long Sleeve Henley 6-... Core Color Long Sleeve...
    SE 3 200 kr SE 2 000 kr
  • True ClassicWinter Staples Gifting 7-Pack
    60% OFF
    7-Pack
    Winter Staples Gifting 7-Pack Winter Staples Gifting...
    SE 3 900 kr SE 1 550 kr
  • True ClassicDate Night 4-Pack
    55% OFF
    4-Pack
    Date Night 4-Pack Date Night 4-Pack
    SE 2 450 kr SE 1 100 kr
  • True ClassicMonochrome Puffer Jacket 2-Pack
    28% OFF
    2-Pack
    Monochrome Puffer Jacket 2-Pack Monochrome Puffer Jack...
    SE 2 150 kr SE 1 550 kr
  • True ClassicBlack and Gray Sweater Fleece Jacket 2-Pack
    38% OFF
    2-Pack
    Black and Gray Sweater Fleece Ja... Black and Gray Sweater...
    SE 2 000 kr SE 1 250 kr
    Pack Savings, compared to buying individually at full price.

ALL-TIME BEST SELLERS

58 items

Build your Custom CrewsCrews Pack

As low as 192 kr/shirt

Build Pack
True ClassicThe Staple 6-Pack
44% OFF
6-Pack

Select Size:

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M
L
XL
2XL
3XL
4XL
Rated 4.5 out of 5 stars 48,492 Reviews

The Staple 6-Pack

SE 2 750 kr SE 1 550 kr
Pack Savings, compared to buying individually at full price.
Only SE 258 kr per item
True ClassicEssential Crew T-Shirt 9-Pack
51% OFF
9-Pack

Select Size:

S
M
L
XL
2XL
3XL
Rated 4.5 out of 5 stars 48,492 Reviews

Essential Crew T-Shirt 9-Pack

SE 4 100 kr SE 2 000 kr
Pack Savings, compared to buying individually at full price.
Only SE 222 kr per item
True ClassicModel in mix colors tee shirt
35% OFF
3-Pack

Select Size:

S
M
L
XL
2XL
3XL
Rated 4.5 out of 5 stars 48,492 Reviews

The Color 3-Pack

SE 1 400 kr SE 911 kr
Pack Savings, compared to buying individually at full price.
Only SE 304 kr per item
True ClassicTrial Crew Neck 2-Pack
NEW!
33% OFF
2-Pack

Select Size:

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M
L
XL
2XL
3XL
Rated 4.5 out of 5 stars 48,492 Reviews

Trial Crew Neck 2-Pack

SE 911 kr SE 607 kr
Pack Savings, compared to buying individually at full price.
Only SE 304 kr per item
True ClassicThe Classic 3-Pack
35% OFF
3-Pack

Select Size:

S
M
L
XL
2XL
3XL
Rated 4.5 out of 5 stars 48,492 Reviews

The Classic 3-Pack

SE 1 400 kr SE 911 kr
Pack Savings, compared to buying individually at full price.
Only SE 304 kr per item
True ClassicStraight Fit Comfort Jeans 3-Pack
29% OFF
3-Pack

Select Size:

Select Length:
Rated 4.4 out of 5 stars 1,010 Reviews

Straight Fit Comfort Jeans 3-Pack

SE 3 650 kr SE 2 600 kr
Pack Savings, compared to buying individually at full price.
Only SE 867 kr per item
True ClassicSummit Crew Neck 6-Pack
44% OFF
6-Pack

Select Size:

S
M
L
XL
2XL
3XL
Rated 4.5 out of 5 stars 48,492 Reviews

Summit Crew Neck 6-Pack

SE 2 750 kr SE 1 550 kr
Pack Savings, compared to buying individually at full price.
Only SE 258 kr per item
True ClassicAll Black 3-Pack
35% OFF
3-Pack

Select Size:

S
M
L
XL
2XL
3XL
4XL
Rated 4.5 out of 5 stars 48,492 Reviews

All Black 3-Pack

SE 1 400 kr SE 911 kr
Pack Savings, compared to buying individually at full price.
Only SE 304 kr per item
True ClassicSpring Rotation V-Neck 12-Pack
58% OFF
12-Pack

Select Size:

S
M
L
XL
2XL
Rated 4.5 out of 5 stars 7,545 Reviews

Spring Rotation V-Neck 12-Pack

SE 5 500 kr SE 2 300 kr
Pack Savings, compared to buying individually at full price.
Only SE 192 kr per item
True ClassicHeather Crews T-Shirt 9-Pack
51% OFF
9-Pack

Select Size:

S
M
L
XL
2XL
Rated 4.5 out of 5 stars 48,492 Reviews

Heather Crews T-Shirt 9-Pack

SE 4 100 kr SE 2 000 kr
Pack Savings, compared to buying individually at full price.
Only SE 222 kr per item
True ClassicStaple Short Sleeve V-Neck 6-Pack
44% OFF
6-Pack

Select Size:

S
M
L
XL
2XL
Rated 4.5 out of 5 stars 7,545 Reviews

Staple Short Sleeve V-Neck 6-Pack

SE 2 750 kr SE 1 550 kr
Pack Savings, compared to buying individually at full price.
Only SE 258 kr per item
True ClassicAll White Crew-Neck 3-Pack
35% OFF
3-Pack

Select Size:

S
M
L
XL
2XL
3XL
Rated 4.5 out of 5 stars 48,492 Reviews

All White Crew-Neck 3-Pack

SE 1 400 kr SE 911 kr
Pack Savings, compared to buying individually at full price.
Only SE 304 kr per item
True ClassicStaple Straight Authentic Jeans 3-Pack
NEW!
29% OFF
3-Pack

Select Size:

Select Length:
Rated 4.4 out of 5 stars 54 Reviews

Staple Straight Authentic Jeans 3-Pack

SE 3 650 kr SE 2 600 kr
Pack Savings, compared to buying individually at full price.
Only SE 867 kr per item
True ClassicEssential 3-Pack
35% OFF
3-Pack

Select Size:

S
M
L
XL
2XL
Rated 4.5 out of 5 stars 48,492 Reviews

Essential 3-Pack

SE 1 400 kr SE 911 kr
Pack Savings, compared to buying individually at full price.
Only SE 304 kr per item
True ClassicStandard 3-Pack
35% OFF
3-Pack

Select Size:

S
M
L
XL
2XL
3XL
Rated 4.5 out of 5 stars 48,492 Reviews

Standard 3-Pack

SE 1 400 kr SE 911 kr
Pack Savings, compared to buying individually at full price.
Only SE 304 kr per item
True ClassicAll Black Crew-Neck 6-Pack
44% OFF
6-Pack

Select Size:

S
M
L
XL
2XL
3XL
Rated 4.5 out of 5 stars 48,492 Reviews

All Black Crew-Neck 6-Pack

SE 2 750 kr SE 1 550 kr
Pack Savings, compared to buying individually at full price.
Only SE 258 kr per item
True ClassicHeather Staple Crew 6-Pack
44% OFF
6-Pack

Select Size:

S
M
L
XL
2XL
3XL
Rated 4.5 out of 5 stars 48,492 Reviews

Heather Staple Crew 6-Pack

SE 2 750 kr SE 1 550 kr
Only SE 258 kr per item
True ClassicStaple Slim Authentic Jeans 3-Pack
NEW!
29% OFF
3-Pack

Select Size:

Select Length:
Rated 4.3 out of 5 stars 39 Reviews

Staple Slim Authentic Jeans 3-Pack

SE 3 650 kr SE 2 600 kr
Pack Savings, compared to buying individually at full price.
Only SE 867 kr per item
True ClassicMVP Active Polo 6-Pack
NEW!
33% OFF
6-Pack

Select Size:

S
M
L
XL
2XL
Rated 4.2 out of 5 stars 32 Reviews

MVP Active Polo 6-Pack

SE 3 200 kr SE 2 150 kr
Pack Savings, compared to buying individually at full price.
Only SE 358 kr per item
True ClassicEssential Active Crew 9-Pack
52% OFF
9-Pack

Select Size:

S
M
L
XL
2XL
3XL
Rated 4.6 out of 5 stars 3,946 Reviews

Essential Active Crew 9-Pack

SE 4 800 kr SE 2 300 kr
Only SE 256 kr per item
True ClassicAll White 6-Pack
44% OFF
6-Pack

Select Size:

S
M
L
XL
2XL
3XL
Rated 4.5 out of 5 stars 48,492 Reviews

All White 6-Pack

SE 2 750 kr SE 1 550 kr
Pack Savings, compared to buying individually at full price.
Only SE 258 kr per item
True ClassicAll Black Crew 9-Pack
51% OFF
9-Pack

Select Size:

S
M
L
XL
2XL
3XL
Rated 4.5 out of 5 stars 48,492 Reviews

All Black Crew 9-Pack

SE 4 100 kr SE 2 000 kr
Pack Savings, compared to buying individually at full price.
Only SE 222 kr per item
True ClassicDark Tones V-Neck T-Shirt 3-Pack
35% OFF
3-Pack

Select Size:

S
M
L
XL
2XL
Rated 4.5 out of 5 stars 7,545 Reviews

Dark Tones V-Neck T-Shirt 3-Pack

SE 1 400 kr SE 911 kr
Pack Savings, compared to buying individually at full price.
Only SE 304 kr per item
True ClassicSlim Fit Comfort Jeans 3-Pack
29% OFF
3-Pack

Select Size:

Select Length:
Rated 4.5 out of 5 stars 1,515 Reviews

Slim Fit Comfort Jeans 3-Pack

SE 3 650 kr SE 2 600 kr
Pack Savings, compared to buying individually at full price.
Only SE 867 kr per item
True ClassicStandard Crew 6-Pack
44% OFF
6-Pack

Select Size:

S
M
L
XL
2XL
3XL
Rated 4.5 out of 5 stars 48,492 Reviews

Standard Crew 6-Pack

SE 2 750 kr SE 1 550 kr
Pack Savings, compared to buying individually at full price.
Only SE 258 kr per item
True ClassicSprinter Active Crew 6-Pack
NEW!
38% OFF
6-Pack

Select Size:

S
M
L
XL
2XL
Rated 4.6 out of 5 stars 3,946 Reviews

Sprinter Active Crew 6-Pack

SE 3 200 kr SE 2 000 kr
Pack Savings, compared to buying individually at full price.
Only SE 333 kr per item
True Classic7" Neutral Comfort Chino Shorts 3-Pack
20% OFF
3-Pack

Select Size:

30
31
32
33
34
36
38
40
42
Rated 4.7 out of 5 stars 80 Reviews

7" Neutral Comfort Chino Shorts 3-Pack

SE 2 300 kr SE 1 850 kr
Pack Savings, compared to buying individually at full price.
Only SE 617 kr per item
True ClassicStraight Fit Indigo and Black Comfort Jeans 2-Pack
18% OFF
2-Pack

Select Size:

Select Length:
Rated 4.4 out of 5 stars 1,010 Reviews

Straight Fit Indigo and Black Comfort Jeans 2-Pack

SE 2 450 kr SE 2 000 kr
Pack Savings, compared to buying individually at full price.
Only SE 1 000 kr per item
True ClassicAll Black Active Crew 3-Pack
22% OFF
3-Pack

Select Size:

S
M
L
XL
2XL
Rated 4.6 out of 5 stars 1,391 Reviews

All Black Active Crew 3-Pack

SE 1 600 kr SE 1 250 kr
Pack Savings, compared to buying individually at full price.
Only SE 417 kr per item
True ClassicNeutral Chino Pants 3-Pack
22% OFF
3-Pack

Select Size:

Select Length:
Rated 4.3 out of 5 stars 1,756 Reviews

Neutral Chino Pants 3-Pack

SE 2 750 kr SE 2 150 kr
Only SE 717 kr per item
True ClassicAll Black Active Crew 6-Pack
38% OFF
6-Pack

Select Size:

S
M
L
XL
2XL
Rated 4.6 out of 5 stars 1,391 Reviews

All Black Active Crew 6-Pack

SE 3 200 kr SE 2 000 kr
Pack Savings, compared to buying individually at full price.
Only SE 333 kr per item
True ClassicSlim Fit Comfort Jeans 3-Pack
29% OFF
3-Pack

Select Size:

Select Length:
Rated 4.5 out of 5 stars 1,515 Reviews

Slim Fit Comfort Jeans 3-Pack

SE 3 650 kr SE 2 600 kr
Pack Savings, compared to buying individually at full price.
Only SE 867 kr per item
True ClassicSlim Fit Indigo and Black Comfort Jeans 2-Pack
18% OFF
2-Pack

Select Size:

Select Length:
Rated 4.5 out of 5 stars 1,515 Reviews

Slim Fit Indigo and Black Comfort Jeans 2-Pack

SE 2 450 kr SE 2 000 kr
Pack Savings, compared to buying individually at full price.
Only SE 1 000 kr per item
True ClassicAll White V-Neck 3-Pack
35% OFF
3-Pack

Select Size:

S
M
L
XL
2XL
Rated 4.5 out of 5 stars 7,545 Reviews

All White V-Neck 3-Pack

SE 1 400 kr SE 911 kr
Pack Savings, compared to buying individually at full price.
Only SE 304 kr per item
True ClassicAll White Crew 9-Pack
51% OFF
9-Pack

Select Size:

S
M
L
XL
2XL
3XL
Rated 4.5 out of 5 stars 48,492 Reviews

All White Crew 9-Pack

SE 4 100 kr SE 2 000 kr
Pack Savings, compared to buying individually at full price.
Only SE 222 kr per item
True ClassicFundamental Active Crew 6-Pack
38% OFF
6-Pack

Select Size:

S
M
L
XL
2XL
3XL
Rated 4.6 out of 5 stars 3,946 Reviews

Fundamental Active Crew 6-Pack

SE 3 200 kr SE 2 000 kr
Only SE 333 kr per item
True ClassicFundamental Active Crew 3-Pack
22% OFF
3-Pack

Select Size:

S
M
L
XL
2XL
3XL
Rated 4.6 out of 5 stars 3,946 Reviews

Fundamental Active Crew 3-Pack

SE 1 600 kr SE 1 250 kr
Pack Savings, compared to buying individually at full price.
Only SE 417 kr per item
True ClassicActive Joggers Staple 3-Pack
20% OFF
3-Pack

Select Size:

S
M
L
XL
2XL
Rated 4.6 out of 5 stars 1,391 Reviews

Active Joggers Staple 3-Pack

SE 2 300 kr SE 1 850 kr
Pack Savings, compared to buying individually at full price.
Only SE 617 kr per item
True ClassicBootcamp Active 4-Pack
43% OFF
4-Pack

Select Tops Size:

Select Jogger Size:
Rated 4.7 out of 5 stars 22 Reviews

Bootcamp Active 4-Pack

SE 2 700 kr SE 1 550 kr
Only SE 388 kr per item
True ClassicActive Hoodie Essential 3-Pack
41% OFF
3-Pack

Select Size:

S
M
L
XL
2XL
Rated 4.7 out of 5 stars 538 Reviews

Active Hoodie Essential 3-Pack

SE 1 850 kr SE 1 100 kr
Pack Savings, compared to buying individually at full price.
Only SE 367 kr per item
True ClassicDark Tones Long Sleeve Henley 3-Pack
22% OFF
3-Pack

Select Size:

S
M
L
XL
2XL
Rated 4.5 out of 5 stars 1,956 Reviews

Dark Tones Long Sleeve Henley 3-Pack

SE 1 600 kr SE 1 250 kr
Pack Savings, compared to buying individually at full price.
Only SE 417 kr per item
True ClassicCore Color Long Sleeve Henley 6-Pack
38% OFF
6-Pack

Select Size:

S
M
L
XL
2XL
Rated 4.5 out of 5 stars 1,956 Reviews

Core Color Long Sleeve Henley 6-Pack

SE 3 200 kr SE 2 000 kr
Only SE 333 kr per item
True ClassicWaffle LS Crew 5-Pack
30% OFF
5-Pack

Select Size:

S
M
L
XL
2XL
Rated 4.6 out of 5 stars 309 Reviews

Waffle LS Crew 5-Pack

SE 3 050 kr SE 2 150 kr
Pack Savings, compared to buying individually at full price.
Only SE 430 kr per item
True ClassicEssential Henley 3-Pack
22% OFF
3-Pack

Select Size:

S
M
L
XL
2XL
3XL
Rated 4.5 out of 5 stars 1,956 Reviews

Essential Henley 3-Pack

SE 1 600 kr SE 1 250 kr
Pack Savings, compared to buying individually at full price.
Only SE 417 kr per item
True ClassicEssential Polo 9-Pack
48% OFF
9-Pack

Select Size:

S
M
L
XL
2XL
3XL
Rated 4.3 out of 5 stars 6,539 Reviews

Essential Polo 9-Pack

SE 4 100 kr SE 2 150 kr
Pack Savings, compared to buying individually at full price.
Only SE 239 kr per item
True ClassicHenley & LS Crew 6-Pack
38% OFF
6-Pack

Select Size:

S
M
L
XL
2XL

Henley & LS Crew 6-Pack

SE 3 200 kr SE 2 000 kr
Pack Savings, compared to buying individually at full price.
Only SE 333 kr per item
True ClassicVariety Active Long Sleeve Crew 6-Pack
41% OFF
6-Pack

Select Size:

S
M
L
XL
2XL
3XL
Rated 4.6 out of 5 stars 749 Reviews

Variety Active Long Sleeve Crew 6-Pack

SE 3 650 kr SE 2 150 kr
Pack Savings, compared to buying individually at full price.
Only SE 358 kr per item
True ClassicCool Tones Active Hoodie 3-Pack
41% OFF
3-Pack

Select Size:

S
M
L
XL
2XL
Rated 4.7 out of 5 stars 538 Reviews

Cool Tones Active Hoodie 3-Pack

SE 1 850 kr SE 1 100 kr
Pack Savings, compared to buying individually at full price.
Only SE 367 kr per item
True ClassicActive Blues 5-Pack
53% OFF
5-Pack

Select Tops Size:

Select Jogger Size:
Rated 4.6 out of 5 stars 25 Reviews

Active Blues 5-Pack

SE 3 300 kr SE 1 550 kr
Only SE 310 kr per item
True ClassicCool Tones Long Sleeve Active Crew 6-Pack
41% OFF
6-Pack

Select Size:

S
M
L
XL
2XL
Rated 4.6 out of 5 stars 749 Reviews

Cool Tones Long Sleeve Active Crew 6-Pack

SE 3 650 kr SE 2 150 kr
Only SE 358 kr per item
CLEARANCE

FAQ

Every guy looks great in classic crew necks. They flatter the arms, chest, and back. And if you pick the right shirt, it’ll last you a lifetime. Try our crews with pockets or without them. Also available in long sleeve crews.

All of our classic, slim fit crew neck tees are fitted and sized to flatter your body — no matter what shape or size. That’s because we know the difference between an ok shirt and a great shirt — it’s all in how a shirt sits on your arms and shoulders. Plus, we put a lot of work into making sure our shirts won’t shrink and your back won’t itch (our shirts are tagless). Our cotton crew neck t shirt are perfectly balanced with polyester for a slim fitted crew.

Keep it simple with the essential white crew or black crew neck shirt. You can purchase crew 3 packs of the basics or our staple 6 pack of crews, so your wardrobe has a foundation to build on.

Select Size: